The flaming effect

This is a shopping bag made of special paper that we newly develop. This was differently produced. We think that it is suitable to women’s clothing, but another shopping bag made of yellow-craft seems more beautiful. 

We plan to release it in the market in 2016. We don’t complete the real products yet, but we will produce a sample and market product. So, we actually can sell it at the end of December or at the begging of the new year. We do our best on developing a different shopping bag from the existing one, but it is not easy to interpret the bag. 

We are always busy a lot on December and January. During that time, our Chinese boss who is in charge of development needs to develop more than fifty kinds of products newly, so he probably has a hard time folding shopping bags one by one and looking for the most beautiful straps. Everyone in our company is really curious how it will be developed and sold in the market. 

                          

The flaming effect means ‘trickery’ in the Korean or Chinese way. This effect means the psychology of people. For example, when there is water half in a cup, some people think that there is only half amount of water in the cup. On the other hand, others think that there is a glass half full. How people recognize things is the important part. Trickery is also a psychological factor, which depends on how a change in language gives a perception to people. 

Thus, both of them have a similar structure. In order to develop a new shopping bag, we have done a market research for six months, and then the result has recently come out. We are not sure how our products are assessed by the market. However, the most important thing is that many people actually put lots of efforts into this result. We asked by ourselves. When we started at first, we considered how we developed a new product, sold it in the market, and did the sales. 

However, this was nothing. While producing our products, we actually encountered various problems and errors. We did our best to sell a newly developed shopping bag on September, but it didn’t go well. So, now, I really feel great that we can put our new products on the market. This is just before we take a first step. We will have lots of hardships and sufferings ahead, but we are not afraid anymore because there are several hopeful things to us. We have half water left in a cup….