The mind of research and development, and a matter of money,

This is the brand, MA0000 that we need to deliver a shopping bag for the first time this month.

We used 250g of art paper / single color printing / matte coating/ 2cm of golgi straps.

 

A new brand orders only small amounts of a shopping bag. We got an order to make 10,000 pieces of a shopping bag a month from one brand a few years ago, but we delivered 200,000 pieces a month because one of their items got to be popular.

As a person who takes the first place at school is not the number one in society, it is not important how it started at first. Its process and end are really important. This brand, MA0000, has a strong sense of challenge. I hope we will deliver a shopping bag, ranging from 10,000 pieces a month to over 200,000 pieces a month. I feel really great about the fact that we actually help to make this brand’s value. The work that we have newly developed goes the wrong way. We try to make it different from the existing one, but it’s not easy to be different. We produced a sample for it, but I wasn’t satisfied about it.

Even though we paid much money in making the sample and had a hard time doing so, we got the worst result. I don’t think that we failed to make it better, but it’s not successfully done. We succeeded in an easy way, but actually failed in a difficult way again.

In fact, it would be good if someone asked us to make like this because we don’t need to pay at all. However, it takes so much money in developing a new way by ourselves. In the past, we handled with developing patterns of special paper variously, but we suffered a total loss. There are several problems about the development of goods. It costs too much in working a gold mold to use a machine.

Thus, our employees are researching several things, but there is no any good result. Of course, it put them under a lot of stress. However, I want them to have a strong mind of development. If they go further instead of giving up, they can see something successful. They would really hustle to develop things about a way to do the things and opp.

If you give up or turn your back on this, it is the same thing as you don’t develop from the beginning. That’s your duty. There are two things. Do it until you succeed. You don’t need to worry about money. It has cost a lot so far.

I really want to say not to worry about money and develop, but it’s a big deal. Anyway, save money and develop well. Before developing, work with your hands. Because of a wrong gold mold, continuing to make a new thing wastes money and time.

I hope that you will think well and develop as soon as possible. Al Ries, who wrote ‘an immutable law of marketing,’ said like this. The law of sales and others are all important, but the most important thing is ‘the law of resources.’ If you have money, you can eat, make a new mold, and pay the fare. Our employees might think of me as a terrible boss who is saying that save money and develop well.