A way of developing from a good thing to a great thing

 

 

Zongzi is a traditional Chinese sticky rice dumpling eaten during the Dragon Boat Festival.
It doesn’t look like this, and its ingredients are a little bit different. Starbucks in China has made its own Zongzi and sold it from a few years ago.
It is called as Xing Bing Zong, which has a variety of flavors around ice. Like the traditional Zongzi, it looks triangle and is all around ice, so it seems to cool stress down in summer.
This year, Starbucks introduced five kinds of flavors, such as Rose, Foluona Coffee, Hazelnut Caramel Macchiato, Strawberry Cheese, Mango, and Pasiflora.
There is a word, ‘if an orange crosses a Huai River, it would become a trifoliate orange.
The Chinese Starbucks developed their own new goods beyond the orange to sell.
I think Korean Starbucks should focus on developing something.

A Chinese skill at creating the more cultural value instead of accepting something without reserve to sell would be a step above us, wouldn’t it?
However, the Chinese Starbucks not only creates new products, but also uses a different way of wrapping them up.
If ordering a set menu of Zongzi, they sell a Starbucks bag for this set that they developed by themselves.
China differently starts out. A starting point is just weak, but the speed of growth is the number one of the world.
Who leads them presents how a brand safely reaches on.
The Chinese Starbucks’s marketing method that collaborates between products and fashion and causes interest in their own things continuously is really surprising at giving a new turn with one food in the on-line world.
This Starbucks opens their eyes of a new marketing method and would become a leader who newly tries to do something in the future.
 
Making a good thing better lets us get lost.

Our duty is to find out a new way. We are working with a famous shopping mall in Singapore.
It is not easy for us to use 250g of special paper and another kind of straps.
We make a brand shopping bag.